quiz test quizzes tests icon ?-! quiz test quizzes tests icon

AllTheTests.com!

quizzes and tests in English quizzen en tests in Nederlands Quizze und Tests in Deutsch
  Top 10 tests
  New tests
  Only the best quizzes
  Girl world daily
  iq test
  Actor quiz
  Book quiz
  Career / job test
  Cartoon / Manga quiz
  Celebrities quiz
  Children / kids quiz
  EQ test
  Fan quiz
  Fun quiz
  Game quiz
  Health test
  Knowledge test
  Language test
  MCSE + IT test
  Movie quiz
  Music quiz
  Only for Men
  Only for Women
  Personality test
  Purity test
  Relationship / Love
  Sport quiz
  Think and Memory test
  TV Show quiz
  User quizzes
  Tests you made
  Categories overview

Intern

  Home
  Tests in German
  Recommend us!
  Design your own quiz
  Newsfeed
  Press clips
  Suggest a site
  Privacy Statement
                www.AllTheTests.com -» The Quiz

Market Research - Desk or Field?

This test should enable you to assess how much you have learnt about desk and field research.

Question 1:Desk research involves using...
new research.
a desk or table.
lots of money.
research already carried out.
Question 2:Field research involves using...
research already carried out.
lots of money.
new research.
a field.
Question 3:Quantitative information consists of ....
figures, numbers and likely demand.
quality answers.
people's opinions.
people's tastes
Question 4:Qualitative information provides ...
answers about people's tastes, feeling and opinions.
figures, numbers and says how many.
facts about a product.
facts about size of demand.
Question 5:Which of the following is an advantage of desk research?
It's expensive.
It's relatively cheap.
It's quick to get.
It's easy to get.
Question 6:Which of the following is an advantage of field research?
It's up-to-date and accurate.
It's cheap.
It's quick.
It's easy to do.
Question 7:A random sample is...
the population split up into segments
a targeted group
made up of the people of the same age.
a percentage of the population in a area.
Question 8:A quota sample is...
a percentage of the population in a area.
the population split up into segments
any group of people.
inaccurate.
Question 9:Television viewing figures are an example of
Panels
Face-to-face
Telephone
Post
Question 10:How do business encourage people to return postal surveys?
Offer incentives, such as gifts, prize draws or money back.
By thanking them in advance.
By asking them nicely.
By ordering them to return the questionnaire.

This Quiz has been designed by K Westwood.

E-mail this page to your friends!

Make your own quiz or test

AllTheTests.com
Your Searchengine and your link to the collection of all iq tests, EQ tests, earning power, health profile and many others.

Copyright © 1999-2010 by Happy Light Bulb BV, all rights reserved.