International Marketing Chapter 2

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20 Questions - Developed by: - Developed on: - 24,079 taken

  • 1
    During the past two decades, the world economic environment has become increasingly dynamic. To achieve success, executives and marketers must take into account all of the following realities except:
  • 2
    That Russia is being transformed by economic change can be witnessed in all of the following observations except:
  • 3
    Market capitalism is an economic system in which:

  • 4
    One of the distinguishing features of a Centrally Planned Capitalism economic system is:
  • 5
    The Swedish government has significant holdings in key business sectors and has a hybrid economic system that incorporates:
  • 6
    Low-income countries have a GNI per capita of less than $996. The general characteristics shared by countries at this income level include all of the following except:

  • 7
    The greatest percentage of world GDP is in the following income group countries:
  • 8
    The majority of the world's population is included in the following economic category:
  • 9
    Upper-middle-income countries, also known as industrializing or developing countries, are those with GNI per capita ranging from:
  • 10
    The general characteristics shared by low-income countries do not include:

  • 11
    Global marketers should take note of the fact that almost half of the world's population is located in:
  • 12
    The United Nations designates 50 countries in the bottom ranks of the low-income category named as:
  • 13
    Upper-Middle-income countries are also know as:
  • 14
    Upper-middle-income countries that achieve the highest rates of economic growth are sometimes referred to collectively as:
  • 15
    Which of the following nations fall in the lower-middle-income category?
  • 16
    Nike produces only a small portion of it's output in China, but when the firm refers to China as a "two-billion-foot market," it is referring to the fact that:

  • 17
    According to the authors of the Harvard Business Review article, "Serving the World's Poor, Profitably", which of the following is a mistaken assumption that global companies might have about the BOP (bottom of the pyramid)?
  • 18
    Product and market opportunities in a postindustrial society are more heavily dependent upon new products and innovations than in industrial societies. An example of this would be:
  • 19
    Which country is the only country classified as an emerging market among the high-income countries by influential stock market indexes?
  • 20
    The Organization for Economic Cooperation and Development (OECD) is comprised of:

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